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Hello, and welcome to the eSilver Tour eLearning platform!

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eSilver Tour aims to develop digital marketing competences

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in seniors organizations staff and tourism 
professionals to answer the real tourism

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needs of older adults, by addressing a 
psychosocial and physical needs of older  

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travelers and their expectations. eSilver Tour 
develops an innovative blended training course  

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directly addressing the specific needs of: a) senior people 
organizations staff who wants to develop  

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touristic products for their clients as well as 
students active in tourism, b) tourism professionals  

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entrepreneurs and those who are active in the 
tourism sector, small and medium-sized enterprises  

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that want to be specialized in silver tourism. 
eSilver Tour provides an innovative continuous  

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vocational training to develop competencies on 
digital marketing specifically for the silver  

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tourism market. Seniors are participating more and 
more in tourism activities : if you want to promote  

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more affordable tourism products for seniors while 
contributing to the creation and maintenance of  

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employment in the tourism sector in the medium and 
low season by fostering more affordable tourism  

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offers for the senior population, this training 
is made for you! The eSilver Tour eLearning  

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platform offers a high quality learning 
tool, user-friendly and visually attractive, 

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incorporating the blended learning course (on-site 
and online learning) assessed by professional  

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and senior testers. Let's develop your silver 
tourism skills! Begin with a platform that has  

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been developed containing two types of training 
which you will have to choose from : face-to-face  

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and self-study. However there's no problem to do 
both! The self-study starts with a self-assessment,  

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eight modules with exercises, good practices and 
a creative lab. The face-to-face training has an  

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initial self-assessment, seven modules also with 
exercises and good practices, supporting materials  

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for trainers and a workbook. In this area you 
can also access the creative lab for self study.